Val d’Europe - Paris (Marne-la-Vallée), France | Global Real Estate Experts

Val d’Europe - Paris (Marne-la-Vallée), France

Val d’Europe, Paris (Marne-la-Vallée), France
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Val d’Europe is a destination of unparalleled attractiveness. In 2017, following an ambitious extension program (+17,000 sq.m.) that includes a totally redesigned customer pathway, this shopping center will confirm its leadership and welcome 29 new international retail brands, including Primark. For this spectacular metamorphosis, the design will be revisited with a bold concept rolled out in all the interior spaces. A whimsical and innovative look will transform the space into an iconique promenade in harmony with the existing architecture. This project will ensure its long-term future as the Paris Region’s flagship shopping center.
With 16 million visitors every year and 82,000 sq.m GLA, Val d’Europe is the major retail center located close to Disneyland® Paris, at the heart of the catchment area with a population of 1,4 million. Its strategic location in Europe’s leading tourist destination attracts a premium customer profile and generates an average spend of €99.
With the fifth-largest hotel capacity in France, Val d’Europe is also the leading destination for conventions in the Paris area.

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As Head of Social Media for Reed MIDEM, James Martin oversees social strategy and deployment for MIPIM and MAPIC shows, as well as MIPTV/MIPCOM (TV industry) and Midem (music industry). He is based in Reed MIDEM's Paris office.

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